Customer lists or accounts refer to customers, service users and corporate products. Companies that have been operating for a long time would establish a large customer base in their own hands, hence appeal to investors who may want to join the venture as a shortcut to expand the business quickly and less risky. Two reasons for appraising the customer lists are, first, to know the value of the customer’s account in business negotiations before the deal in order to determine the value of the intangible assets of the organization that are likely to have a higher value than the tangible assets. Secondly is for the sake or account recording after the purchase has been completed. The appraisers will group the customers into 3 main groups; frequent customers, non-regular customers, and a group of one-time customers. However, customer segmentation may also be adjusted according to organizational behavior. The 2 methods of appraisal are:

The cost approach takes the aspect of the cost of putting money into the acquisition of customers that can be classified into groups such as advertising, relationship building in various forms in order to build confidence and trust among customers.

The income approach looks in terms of generating income for each customer based on sales and the profit rate from customers as each customer differs. The projection is then made regarding  the possibility that the customer will use the service which may be in accordance with the contract or other related factors. This will determine the customer account value from the revenue method.

Accounts receivable and customer accounts have different meanings. Here we are talking about accounts receivable which refers to the company’s goods or services that have been delivered to customers with evidence of billing or invoices, these are considered as a company’s asset which is yet to be received. Therefore, it must be assessed and compared with the debtor’s history and then assessed as the value of all debtors. The appraisal principle is to divide the debtors into 2 groups according to the overdue of the debtor, namely the group that is in the age of collection under the agreement and the group that is over the agreement period, in which the latter group will have a thorough assessment of the likelihood of debt collection or as doubtful accounts. Doubtful debt must still be assessed further. Finally, the current account receivable value of the organization will be obtained.

Special expertise or special skill labor which is basically anything that requires specific and specialized knowledge for example, labor skill. This can also be called “Know-How” that sticks with/attached to each person, affecting the production and service. Therefore, unique expertise is one factor that influences the purchasing of a business, which can be an intangible asset that is part of the business. In this case, if the firms can prove that they have this kind of asset, the skill & know-how valuation can be made in order to obtain the appraised value for example, if the company have an employment contract with someone who is an expert on that specific thing which can be individual or group of people. Hence, when it comes to transferring the business from an old to a new owner with significant evidence, skill & know-how valuation also can be presented in a fair form.

The cost valuation approach is to consider the opportunity cost of recruiting personnel to replace the target team. Assuming that if you do not continue hiring, and there’s a need to seek for replacement, how much will it cost to hire an adequate replacement with equal qualification. While hiring, there is also the opportunity cost of learning curve in which one must gain before being able to perform at fullest. During this period there will be a cost of investing some money into the training.

The income approach method is to consider the ability to generate sales for the profitability of the organization, in the form of teams or individuals based on past performance which are clearly different in skill level, whether performing on the front-line in customer service team or the service provider and the support team behind the scenes. Revenue and profit proportions are divided according to organizational behavior. The projection on the cash flow schedule based on the number of years of the commitment period that may be stipulated.

Prospec Appraisal Company Limited operates a property valuation business in the category of land, machinery, business valuation, etc., received the valuation company award in the category of “Best SLA Achievement Award for Commercial Loan 2018” from Bank of Ayudhya Public Company Limited on Thursday, May 2, 2019, as an award certifying the quality of a company that has a standard of delivering service to customers until the highest satisfaction in the work and will continue to maintain the quality standards as the company’s determination that

“The company will adhere to the code of conduct according to the professional appraisal standards. We thrive to provide fast and accurate service with reasonable fees.”